According to research done at the University of British Columbia, the color of your environment affects your thought process. red makes us more cautious and attentive to details, while blue makes us more creative and receptive to new ideas The researchers suggest that the results of this study can…
Data integration was one of the hot topics at the Internet Retailer Conference (IRC) held a couple of weeks ago in Chicago, and that means that people are catching on to the idea that measures like inventory control are important. You may ask, really? Data integration is…
Todd Morris, CEO & Founder of BrickHouse Security, was one of the speakers at the Internet Retailer Conference. He communicated an interesting perspective as a current online retailer and a past ‘evil software vendor’. Here is a glimpse of the software vendors’ ‘Top Secret’ dictionary which may come…
Life hacker yesterday had an article about five best ways to set up an online business. They discuss the following shopping carts. Big Cartel (Web-Based, Basic: Free/Premium: From $9.99 per month) Shopify (Web-Based, Basic: $24 per month /Professional: From $59 per month) Etsy (Web-Based, $0.20 per item listing) Sell…
Most small business ecommerce merchants send automated emails to their customers to notify when an order ships. How personal should you make those emails? Here is an example. (via 37Signals) Do customers like such personal language in the notification email? The opinion seems to be mixed according to the…
This is totally up the alley of our favorite folks at 37signals. Yesterday, I saw a new advertisement for Sam Adams on TV. In the documentary-style ad, an interviewer asks people how big a company do they believe Sam Adams’ is. Some of the interviewees respond “Sam Adams…
Good article at the American Express Open Forum on the benefits of Groupon for small businesses. Here is how Groupon works – (paraphrased from their webpage) Each day we feature something cool to do at an unbeatable price. You only get it if enough people join that day……
Interesting story from New York Times on the usage of PowerPoint in the US military. The title says – We Have Met the Enemy and He Is PowerPoint. Here are are a couple of interesting quotes from the article. “PowerPoint’s worst offense [is a] rigid list of bullet…
This was bound to happen. Some one would test out the idea of using the iPad as a Point of Sale device. Here are two examples – Lecere Corporation which provides restaurant management software, has announced “its support for the Apple iPad, which will be used as the…