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Selling online

Where do I start selling online?

Excited about starting a business, but overwhelmed by all the decisions you need to make? Don’t worry – you are not alone! Starting a new business has become easier than ever. With the convenience of buying online, more people do a majority of their shopping on the interwebs. This has spawned a massive growth in […]

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Ecommerce Guide SXSW 2014

Ordoro has partnered with some of the hottest companies in ecommerce such as Shopify, KISSmetrics, and Olark to bring some serious ecommerce love to SXSW! If you sell online and plan on attending SXSW, we have handpicked a list of events not to miss. Thursday March 6th *5:00-10:00 p.m. Capital Factory Start Up Crawl Friday […]

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In defense of licensed shopping carts

After my blog post about the myths of hosted shopping carts, I feel obligated to give credit where it is due – to the hosts of licensed shopping carts. I include open-sourced shopping carts when I say licensed shopping carts as well. In my experience the key driver for deciding on a licensed shopping cart […]

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5 Myths of Hosted Shopping Carts

Image credit: Mykl Roventine One of the first decisions an online retailer makes is selecting a shopping cart platform for their eCommerce site. With the chaos of the holiday season behind us, several long time retailers also look to revisit this decision. While there are numerous shopping cart choices available to merchants, one choice that they […]

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Shopping Cart Abandonment: the Reasons and Solutions

Image credit: Jay Parker Customers changing their mind at the last second is a major problem for most online retailers. Conversion Voodoo indicates two ways of shopping cart abandonment: a customer either fills the shopping cart up but doesn’t enter the checkout or begins the checkout process but leaves the page without finishing it. Up […]

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Easy Shipping AND Automatic Inventory Sync

A poll by the AuctionBytes Blog shows that 84% of online merchants sell on multiple channels. The most popular ones are eBay (used by 81.5% of sellers) and Amazon (44.6%), while selling on their own website is chosen by 37.7% of surveyed merchants. There are a number of problems that multi-channel sellers have to cope […]

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5 Ways to Increase Your Average Order Value

If you’re looking to increase the revenue of your online store, you can do it in a number of ways. Most online merchants choose the volume approach, meaning they try to increase the number of products or services sold to (most of the time) separate customers. But trying to increase the average order value (AOV) […]

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