You built your store, set up your workflows, and triple-checked your inventory. But none of that matters when the platform you rely on suddenly goes dark. That’s exactly what happened during the AWS outage ecommerce 2025 event, when Amazon Web Services went down and took huge swaths of the internet with it. From ecommerce marketplaces and checkout carts to smart doorbells and streaming services, businesses and consumers alike were left staring at spinning wheels.
If your site, supplier, or shipping partner uses AWS (and odds are, they do), you probably felt the impact.
The AWS outage wasn’t just a tech hiccup
This wasn’t a little slowdown. On October 20, 2025, Amazon’s US-East-1 region experienced a widespread outage triggered by a DNS resolution failure tied to its DynamoDB service. What followed was a chain reaction.
- Online stores crashed
- APIs failed to connect
- Shipping systems stalled
- Customer support tools froze
Even Amazon’s own marketplace and services like Ring were affected. And sellers? Many couldn’t fulfill orders, access dashboards, or respond to customer messages. Everything just… paused.
It wasn’t just eCommerce. Major brands like Venmo, Snapchat, and even some banking systems reported downtime. This is a stark reminder that modern commerce runs on shared infrastructure, and when one piece breaks, the whole system can shake.
Why this matters to eCommerce sellers
If you rely on SaaS platforms, third-party logistics, or even just real-time tracking tools, chances are they run on AWS behind the scenes. When AWS falters, so does your business.
Here’s what’s at risk when the cloud goes down:
- Missed sales and broken checkout flows
- Disrupted order syncing or inventory updates
- Delayed shipping and carrier label failures
- Customer support gaps during critical moments
And if it happens during Black Friday? You could lose more than sales, you could lose trust.
What you can do: build more resilience into your ops
You can’t control AWS. But you can control how prepared you are when your tools go dark.
Here’s how Ordoro helps you stay steady when the cloud gets shaky:
Multichannel sync that doesn’t melt down
Ordoro keeps your inventory and orders synced across all platforms. If one sales channel fails, your backend keeps moving.
Offline-friendly workflows
You can create shipping labels, manage orders, and access key order data even if your storefront or marketplace is temporarily offline.
One dashboard, not 12 logins
The more centralized your operations, the less scrambling you have to do when something breaks. Ordoro connects your storefronts, suppliers, and shipping services in one clean interface.
Carrier failovers
Automatically switch between USPS, UPS, FedEx, or other providers when one slows down or goes dark.
Five ways to prep for the next outage
Because let’s be real , this won’t be the last time.
- Know which of your tools and platforms rely on AWS or similar providers
- Use eCommerce software that reduces your number of failure points
- Keep local or offline backups of SKUs, recent orders, and shipping labels
- Set realistic customer expectations during high-traffic seasons
- Create a backup plan for fulfillment and support when outages hit
Frequently asked questions
What is AWS and why does it affect eCommerce?
Amazon Web Services powers a large chunk of the internet, including many eCommerce platforms, tools, and APIs. If it goes down, so does much of your stack.
What caused the AWS outage in October 2025?
A DNS failure in the US-East-1 region disrupted services globally, including retail platforms, logistics systems, and support tools.
Can I avoid being affected by AWS outages?
You can’t prevent AWS from going down, but you can choose platforms that minimize downtime and give you flexibility when things break.
Does Ordoro rely on AWS?
Yes, but our systems are built for resilience and help you keep orders moving even when other platforms go dark.
The bottom line
Outages are a matter of when, not if. The AWS outage ecommerce 2025 proved it, but that doesn’t mean your business has to go down with it.
Ordoro gives eCommerce sellers a centralized, reliable way to manage fulfillment, inventory, and shipping. So even if your storefront takes a hit, your backend doesn’t break down.
Because the next time the internet breaks, you’ll want to be the seller who keeps delivering.
Want to make your operations outage-proof this holiday season?
Talk to one of our eCommerce experts and build a shipping and fulfillment workflow that keeps orders moving. No matter what breaks.