Most software is designed to be complex enough. Adding complexity to the buying process just makes it a nightmare for customers. Here is the latest example from Adobe’s Creative Suite 5 product page. Via John Gruber. Complexity is the number one enemy of software designers. This story is not unique…
Great advice from one of the greatest entrepreneurs ever – Even in a big business like the Virgin Group, I sit down now and again and sign every single cheque that goes out, and I ask my managing directors to do the same. For a month. Sign everything…
If you are a small business owner (online retailer or otherwise), using the free Google Apps to manage your business is a no-brainer. You can get your own customized email addresses (For example, if you own www.greentoys.com, then you can set up email addresses for your employees as…
This one is a bit off topic, but I found this fascinating. These guys have a well defined business model. To be eligible for employment as a pirate, a volunteer should already possess a firearm for use in the operation. For this ‘contribution’, he receives a ‘class A’…
Today, my first guest article was published on Practical eCommerce. Titled “Inventory Management: Use 80-20 Rule”, I discuss the following topics in the article – Use the 80-20 rule to decide what levels of inventory to carry on which products. Analyze competitors and listen to customers to choose new products.…
Last night, we presented at the Texas Moot Corp semi-finals. We did a great job, and we are proud to announce that we advanced into the finals. Ordoro is one of the 5 finalists of the Texas Moot Corp competition. We had an amazing time doing the 15…
This one is a bit off topic, but we wanted to share it anyway. We have set the wordpress comments moderation option on this blog so that we get to review/approve all the comments before they are posted. Obviously, we chose this in order to weed out all…
American Express Open Forum discusses three services that let small business owners accept credit card payments using an iPhone. This suggests the possibility of replacing the clunky Point-of-Sale devices with a sleek device like the newly released Apple iPad. Fast Company has a related story. A great innovation…
eMarketer discusses a Zara iPhone app that fails to deliver. The app is just a catalog with pictures of products, but with no option to check the price or to buy the product. Practical eCommerce has another article that reviews some of the popular ecommerce iPhone apps. Like…
Following are our 10 most popular blog posts from last year – based on page views. Thank you to all our readers for the continued support. On free shipping, women customers, and measurement-driven-marketing : Statistics on free shipping policies for ecommerce merchants. Article also discusses the large percentage…