When your business revolves around holiday magic, getting the season right is everything. Just ask House of Holiday, New York’s largest Christmas store, where seasonal sales hit like a festive whirlwind each year. With ornaments, lights, and all things merry flying off the shelves, House of Holiday needed…
Last week, I spoke to a customer who returned to Ordoro after a brief but challenging affair with NetSuite. Here’s what happened. This customer had been using Ordoro for almost a decade. And during that time, they scaled their business several folds, processed thousands of orders through our…
Recently, I had the opportunity to chat with Bryan Wolff, CFO at Bonobos, and most notably, the company’s first customer as well as one of the very first investors. I wanted to understand how Bonobos’ fulfillment strategy has grown up with the company. As most of you…
Interview with Molly Vinpa, Owner of NYC Longboards What products do you sell? When did you get started? We started 3 years ago, selling custom-complete longboards (skateboards) and accessories. We started small and local, in the NYC market. The local response was great, but we felt that we could reach…
Interview with Lisa Blackard, Executive Chef at Taste of Texas Restaurant How did you get started with your business? What products do you sell? The Taste of Texas restaurant has been in business for 35 years. And we would often get requests from customers all over the US to ship our items to…
Great article from Mark Hayes at Shopify about the 4 Magic words that increase sales. As an example, a retailer in the Northwestern US offers free shipping on some orders. The retailer first offered free shipping for orders of $50 or more. On average shoppers spent a little…
Sharon Kuslaka noticed something missing in the various home parties she had been attending. While the types of products she was being exposed to were finely crafted and very diverse, they all appeared to be imported from other countries. Where was the American-made stuff? How could the USA…
Interview with Glenn and Lori Stockton, Owners of Swing Set Mall How did you get started with your business? What products do you sell? In 1986, we started a business on the side, doing wholesale distribution for a line of playground structures. The idea first occurred to us when we…
Customer reviews can make or break your business. Today we received two great reviews on the Shopify appstore and we’re thrilled about it! Wow, what a great experience! Now that we’ve been using it for a few weeks, not only are we seeing the abilities it has but our vendors…